Nintendo’s former advertising lead Package Ellis has dumped a little bit of chilly water on Animal Crossing frenzy, saying that, in his expertise, it might be bizarre for Nintendo to do a Change 2 version this early.
If it wasn’t earlier than, Animal Crossing undoubtedly turned certainly one of Nintendo’s most necessary franchises after how overwhelmingly well-liked Animal Crossing: New Horizons was. The Change version turned one of many best-selling video games ever made, beating out the collection’ earlier file holder, Animal Crossing: New Leaf, by over 30 million copies. So, naturally, you suppose Nintendo would need to get a Change 2 sequel out ASAP, however in response to the corporate’s former advertising supervisor, that may be in contrast to Nintendo’s common method to the collection.
Responding to the latest fervour round an Animal Crossing Tweetformer Nintendo advertising lead Package Ellis explains that when Nintendo launches a console, the primary few years after launch are sometimes centered on the hardcore Nintendo followers, as these are the people who find themselves actively searching down consoles.
Whereas with Animal Crossing “there was a recognition that after we launch this recreation, we will be getting into a brand new type of period for the system, the place the viewers we will be chatting with is totally completely different.” Ellis factors out that when New Horizons launched, Nintendo began utilizing mainstream celebrities like Brie Larson to assist promote the sport, for instance.
Whereas he clearly would not know for positive as he left Nintendo in 2022, Ellis thinks “it is possibly a little bit bit early within the life cycle of Nintendo Change 2 for Nintendo to be introducing the following Animal Crossing recreation.” He says, Nintendo has a possibility to benefit from the extra hardcore Nintendo followers, then use Animal Crossing to convey a brand new wave of extra informal players in for his or her favorite collection.
